The Development and Marketing Team of the Sonoran Institute is responsible for identification, cultivation, and stewardship of individual donors, foundations, and corporations, as well as communicating the Sonoran Institute brand to current and potential donors and key partners. Development staff is responsible for raising general unrestricted revenues with the goal of covering institutional costs and generating additional revenue for distribution to programmatic efforts as well as supporting the funding needs of specific projects and programs. The Marketing department leads unrestricted revenue generation from mass audience engagement including membership, direct-mail and online campaigns, and event sponsorships, especially as it relates to corporate sponsorships.
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