Colorado Water - Live Like You Love It

Colorado water is a vital resource to the millions of people and the wildlife that depend on it. The snow that falls in the Colorado Rockies provides water to people in 18 states, not to mention Colorado itself. Clean water keeps us and thousands of plant and animal species alive and sustains a healthy recreational economy. The population of Colorado will double by 2050 yet there is no way to double our water supply. The need to use water wisely grows greater everyday. We must conserve it. We must protect it. We must Live Like We Love It

Commit to learning about water issues so you can voice your opinions to elected officials, water utilities, and your community on how we should use, manage, and plan for an adequate water supply.


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LLYLI swag will be available at the CWW Water Conservation Symposium this Friday, November 1st at the Denver Museum of Nature and Science!

The latest and greatest Live Like You Love It materials are available online to campaign partners only. Not yet a campaign partner? Visit Campaign Partnership for more information. 

About the Campaign

Colorado WaterWise is working to develop a statewide campaign that holistically educates the public on water conservation and water quality and encourages people to engage in positive water decisions. 

Through a series of stakeholder meetings and initial fundraising, the Colorado Water - Live Like You Love It (LLYLI) campaign was officially launched in October 2014. The campaign slogan, "Colorado Water – Live Like You Love It," was selected to emphasize the emotional connection Coloradans have to our water and encourage everyone to be good stewards to our most vital natural resource.

Colorado WaterWise offers a Welcome Toolkit to members and partners. The Toolkit includes starter informational materials that educate the public on Colorado water, all branded with the engaging LLYLI colors and graphics. Each year, additional communication tools will be added to broaden our reach and message. You must renew your partnership annually in order to to receiving new materials.

By consolidating funds and resources and streamlining messaging, we can collectively make a bigger impact in educating Coloradans about a resource no one can live without. Won't you support us? Learn more about Colorado WaterWise membership (for the Welcome Toolkit and membership benefits) or LLYLI Campaign Partnership (for the Welcome Toolkit and full campaign materials).

Colorado WaterWise Members and Partners, log in at the top of the page to access your Welcome Toolkit materials. To find out more about the Toolkit and becoming a LLYLI partner, visit Campaign Partnership.

Share the Love! Follow LLYLI on Facebook, Twitter and Instagram. Be sure to use hashtags #LiveLikeYouLoveIt and #ColoradoWater

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